With experience across sports, entertainment, finance, internal comms and more, Effect Communications can provide the insight and support your company needs to effectively tell your story.

We pride ourselves on tackling tasks of all size with the same level of unwavering passion to meet your goals. Whether local or global, a power player or start-up, we will creatively find ways to achieve your goal and unlock the potential hidden within your brand.

Founded in 2020 by experienced communications executive Greg Domino, Effect Communications has guided several notable properties including Logan Paul’s PRIME, Showtime Sports, Front Office Sports, Betfair and more. Under the Effect Communications banner, Domino has led PR efforts for several world championship boxers and strategic communications for professional boxing companies such as Ring City USA.

Domino is currently the Vice President of Communications for WWE, the global leader in sports entertainment. In his role at WWE, Domino leads strategic communications efforts for more than 300 events around the world each year, more than 200 Superstars and corporate communications. Prior to joining WWE, Domino held the role of Director of Communications at Showtime Sports and DAZN. From 2010 to 2018, he worked his way up the ranks in the communications group at HBO Sports. His career started at Major League Baseball in the Commissioner’s Officer where he worked on the American League Club Relations team.

Domino earned his bachelor’s degree in Political Science from Saint Peter’s University in 2009 and later completed his master’s degree in Sports Leadership at Duquesne University in 2015. He resides in New Jersey and is a proud husband and father of four.